LAPT
London Academy of Professional Training
Certificate
Level 2-3
Foundation
Fitness Industry
Certificate in Fitness Sales & Member Services
REF: FT-FBC-F
Prerequisites
None
Awarding Body: LAPT — London Academy of Professional Training
Curriculum Overview
1
Building Membership Plans
2
Analysing Member Feedback
3
Using Technology in Member Services
Integrating Digital Tools into Member Services
Utilizing Customer Relationship Management (CRM) Systems
Leveraging Mobile Apps for Member Engagement
Analyzing Data for Service Improvement
4
Fitness Marketing Strategies
Understanding the Fitness Market Landscape
Developing Targeted Fitness Marketing Campaigns
Digital Marketing and Social Media for Fitness Clubs
Analyzing Marketing Performance and ROI
5
Customer Service Excellence
Understanding the Basics of Customer Service in Fitness
Building Effective Communication Skills
Implementing Customer Relationship Management Strategies
Handling Complaints and Creating Positive Member Experiences
6
Fundamentals of Fitness Sales
Understanding the Fitness Market Landscape
Building Effective Client Relationships
Sales Techniques and Closing Strategies
Leveraging Technology in Fitness Sales
Assessment Breakdown
Passing Mark: 300 / 500 (60%)
How to Enrol
Website: lapt.org
Email: info@lapt.org
Phone: +44 7513 283044
Address: 85 Great Portland Street, W1W 7LT, United Kingdom
Hours: Monday – Friday, 9AM – 5PM